Connecting the underserved . . .

Everyday we hear about people that continue to be unfed, unhealthy, uneducated, or unsafe. What prevails through all these issues though is the underlying fact that people are uninformed about the tools that can improve their communities and lives.

Hispanic immigrants, for example, suffer information disparities that pervade almost every aspect of their lives. New to their environment and often facing linguistic challenges, Hispanic immigrants miss the information critical to securing their health, education, safety, and prosperity. As a consequence, we see much of the Hispanic community fairing poorly in math and science, facing disproportionate rates of diabetes and cancer, and making up one-half of the entire gang culture in this country.

to the information they need.

At the Self Reliance Foundation, we address the needs of these forgotten or underserved populations by supplying them with the information, education, and resources that enable them to confront the problems they face and prevent the problems that loom.  Our years of experience have shown us that our social marketing model works well for this purpose.  By using an effective combination

of media, outreach, community partnerships, and referral services, we are able to deliver indelible messages that are distinct and meaningful for the cultures they target. Through our campaigns, SRF truly brings the world into the lives of the underserved.